Taking us on an idyllic holiday set in an Italian villa, overlooking shades of the Mediterranean landscape, Furla depicts a group of friends enjoying a relaxing holiday in their new Spring Summer 2023 collection. In Milan, February 6th 2023, Furla unveils the new Spring Summer Campaign “Italy by Furla”.
Starring Italian DJ and producer Anfisa Letyago, the campaign continues the previously launched MMD Metropolis Remix’s campaign, taking another step towards supporting women in music. By continuing to support She Is The Music, a non-profit organization founded by Alicia Keys in 2018, Furla empowers the new generation of female artists, adding a new layer to its commitment to supporting women in music.
Lensed by American filmmaker and director Belle Smith, the campaign images embody a playful and intimate feeling, encapsulating the dynamic, colourful and joyful image of the Spring Summer 2023 Collection. A collection full of soft shades and pop colors that feature both Furla icons as well as new silhouettes, the collection features Furla’s fine craftsmanship and an inclination for art and colour.
The SS23 Collection will be available at Furla.com and all Furla boutiques island wide.